ARTotheque: Augmented art from the Stedelijk Museum Amsterdam

Stedelijk Museum, Amsterdam-based museum of contemporary art, presented a very interesting project that shows how new technology can impact and change the way art is displayed, and viewed. Together with the MediaLAB Amsterdam, the museum developed a system to present 3D art objects in an augmented reality exhibition. At PICNIC they presented a simplified version of the exhibition, but the potential was clearly visible. There are a few videos already available showing how the exhibition of that sort works in ‘real life’, in this case – at the Museumsquare in Amsterdam.